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Conflicting Global Perceptions around AI present Mixed Signals for Brands
In an atmosphere of both worry and wonder surrounding the use of AI, trust issues abound. Our 30-country report reveals regional differences in the level of excitement about advances in artificial intelligence, confidence in responsible use, and expectations of future impacts.
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Personas in the Age of AI: Swiss insights
Explore AI persona bots' transformative power for companies and in market research, which bring insights to life, and discover more about essential guidelines for responsible use.
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Swiss Re and Ipsos global survey on AI and GenAI
Swiss Re partnered with Ipsos to conduct a global survey exploring consumer perceptions of Artificial Intelligence (AI) and Generative AI (GenAI) in the life and health insurance sector.
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Good profitability and cash flow generation despite slower growth in 2024
Ipsos announces its 2024 Annual Results.
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Positivity about how this year has gone highest since before the pandemic
The Ipsos Predictions Survey 2025 is a 33-country study which looks at people’s expectations and predictions for the year ahead.
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The Forces Reshaping the World's Attitudes: Navigating Uncertainty in Switzerland and Beyond
This year as we unveil the Ipsos Global Trends, we have collaborated with Handelszeitung in the scope of providing key insights.
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Deepfakes, Distrust and Disinformation: The Impact of AI on Elections and Public Perception │ An EPFL C4DT Event
Ipsos Switzerland's Senior Client Officer, Hubert Brossard, shared crucial insights on public perception of AI and disinformation at EPFL's Center for Digital Trust conference, highlighting our commitment to understanding the evolving digital landscape.
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The Swiss are proud of their country, but cautious on AI
Dive into Le Temps' latest feature showcasing Ipsos' Global Trends 2024 survey. Switzerland stands out as a nation deeply rooted in tradition yet optimistic about the future. The Swiss express a cautious stance towards artificial intelligence and a nuanced view on immigration. Discover how these issues influence Swiss national pride.
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The Ipsos Education Monitor 2024: Widespread support for banning social media for under 14s and acceptance that kids today have it harder
How accurately do global citizens perceive their education systems?
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Release on Responsible AI: Blending Human Intelligence and Artificial Intelligence
This detailed report explores the perspectives of both Ipsos experts and clients from diverse industries on navigating the exciting and complex landscape of AI, emphasizing the importance of testing and learning and blending human and artificial intelligence altogether.