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New paper: The Sustainability Imperative
Sustainability is not only a relevant topic today, it is the long-term viability of a business.
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Hub Page: Taking action on sustainability
Building Sustainable societies and organisations requires giving attention today to those practices that will ensure viability long-term.
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[Webinar 19/11] Behavioural science: Creating competitive advantage during changing consumer behaviour
Join our webinar Thursday the 19th of November, where Colin Strong, Global Head of Behavioural Science at Ipsos, will give an overview of the discipline, it’s relevance to understanding today’s consumer behaviours and give examples of the way we apply this for a range of client challenges.
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Around the world, people yearn for significant change rather than a return to a “pre-COVID normal”
A new global Ipsos survey for the World Economic Forum unveils a profound and widespread desire for change rather than a return to how things were before the COVID-19 pandemic.
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[WEBINAR 10/9] And now what? Lessons from the coronavirus crisis
Join our webinar September 10th, where we will be taking stock and reviewing just what has changed as a result of the pandemic, looking at how behaviours are evolving and considering the implications for brands.
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Ipsos Update - September 2020
Our monthly round-up of research and analysis from Ipsos around the world includes the latest on coronavirus, attitudes towards abortion, cultural response bias, and a focus on life in Russia, the US election and public perceptions in Ireland.
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Get the report: Towards a transparent future
Understand how your business should navigate the emerging traceability trend.
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Clean, green and affordable: Striking a balance between sustainability, hygiene and value in packaging
In a COVID-19 world, companies that can balance sustainability, hygiene and value will build long-term reputational equity and greater chance of success.
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How to make sustainability drive 'good' AND your business performance
Now is the time to set the agenda or you will lose the race of the competitive advantage! For that purpose we have created a short 'check-list' to understand if your business is already on top of the sustainability game and in the race for tomorrow's consumer demand.
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[CASE] Novozymes: Positioning of enzymes in food
Discover how we helped Novozymes gain insight on how to communicate the benefits of enzymes in relation to health, sustainability and GMO