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LIVE EVENT: Closer to Reality
Now and in the future, you need to be close to your users, consumers and customers. For our first live event in 2022, you will get insights and inspiration from 6 different speakers with different perspectives. Join us 31/3 in Copenhagen!
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1 out of 3 men believe feminism does more harm than good
On the occasion of International Women's Day, Ipsos unveils the results of a global survey conducted in 30 countries in collaboration with the Global Institute for Women’s Leadership at King’s College London.
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Topic Modeling: A new approach to spotting consumer insights
Consumer trends emerge, take hold, then go out of style faster than most marketers and insights pros can keep up with. With AI, you can get answers to those questions you didn't even know to ask.
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A Panoramic View: With whom and with what do I truly compete?
Getting an accurate and complete answer to the question of who you compete with is critical.
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Five online shopping barriers UX can solve
Here, you can read our latest POV 'Optimising the eCommerce Experience' and find out how UX can solve barriers to online shopping.
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Ipsos Update - November 2021
Our monthly round-up of research and thinking from Ipsos around the world includes new global reports on the topics of health, trustworthiness, and infrastructure. Also discover the latest white papers on empathy, insights, and retail trends.
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World Mental Health Day 2021
Our latest survey finds a large majority thinking their mental health and physical health are equally important - but that it is not reflected in their country’s healthcare services. Get more insights in regards to World Mental Health Day here.
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Ipsos Update - October 2021
Global risks, trust in research, virtual reality and the global influence of Germany are just some of the topics featured in this month’s round-up of research and analysis from Ipsos around the world.
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Ipsos Update – September 2021
This month we feature new research on women in advertising, wellbeing in India, updates on world opinion on globalization, economic recovery, exercise and sports, and more. Read the September issue of Ipsos Update here.
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Tokyo Olympics 2020: An opportunity for the world to come together?
We asked 28 countries about their views on the Tokyo Olympics 2021. Here, you can read that 62% sees the event as an important opportunity for the world to come together after the Covid-19 pandemic - and gain many other insights.