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Connected Health: Coming, Ready or Not
Who is using a connected health device and why? Who or what is really influencing uptake? How do doctors, patients and the general public perceive the future of connected health…?
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Side-by-Side Intelligence: The Power of Social Data in Managing Brand Equity
At Ipsos, we believe that side-by-side intelligence boosts brand health trackers like never before. Read this paper to discover what happens when we combine the individual insight benefits gathered from social media data with survey data. Spoiler alert: Done right, you’ll get dynamic, fast, and contextually rich insight, to help unlock our understanding of consumer perceptions and brand associations.
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Connected Health: Coming, Ready or Not
Who is using a connected health device and why? Who or what is really influencing uptake? How do doctors, patients and the general public perceive the future of connected health…?
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Ipsos Food CHATs Report
Welcome to the first annual Ipsos Food CHATs report. Three years ago Ipsos recognised that a great rate of change was occurring in the food and beverage sector in Australia. Much of the conversation around change in this space has been based on our fascination and love of good food which we, as Australians, are so fortunate to be able to access in abundance.
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Psychological Health and Safety in your Workplaces
Psychological Health and Safety in your Workplaces
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Want to Live Better?
Want to Live Better? You Need a Plan. Majority (70%) of global citizens say that living better requires a plan.
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The Many Faces of Modern Motherhood
Successful marketing and advertising to mums is constantly hindered by brand focussed research, mundane pointless segmentation studies, simplistic assumptions and generic insights.
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GLOBAL @DVISOR: Zika Virus
In light of the most recent news about the spread of the Zika virus, Ipsos has conducted a poll to gauge the level of concern about the virus among citizens of 27 countries around the world.
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Ipsos Global @dvisor: Equal Rights For Men And Women – Dream or Reality?
Washington, DC - In anticipation of the International Women's Day, Ipsos asked respondents around the world their opinion on inequality between women and men in terms of their social, political and/or economic rights.