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2014 Affluent Asia Pacific Survey Launch
Affluent Asia Pacific is the reference survey for reaching the region’s affluent consumers. It provides a comprehensive overview of media consumption and product usage for this elusive and important group, which accounts for the top 18% by income of the population.
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Trends in China’s Automotive Component Manufacturing Industry
China's automotive components sector is set to achieve annual growth of 20 per cent for the next five years driven by demand for new cars and a growing secondary market.
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[WEBINAR]2014 Launch Invitation: Ipsos Affluent Survey Asia Pacific
You are cordially invited at the launch of the 18th Ipsos Affluent Survey Asia Pacific (previously known as PAX).
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[WEBINAR]Ipsos HK Seminar: Enterprise Feedback Management in Action
Are you really optimizing customer experiences, or merely monitoring them?
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Julius Baer Wealth Report
Asia is Julius Baer’s second home market and the centre of global wealth creation.
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Enterprise Feedback Management
There has been much talk about Enterprise Feedback Management in recent times, but to many, it may be difficult to understand how to achieve real business success with it. This paper is designed to provide an overview and explain how, when deployed correctly...
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How to Avoid Becoming a Budget Destination
Despite its tiny size relative to much larger neighbors, Hong Kong wields disproportionate influence on the travel market both with residents who travel extensively as well as being a key destination in the region.
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Case Study - Leading shopping mall in Hong Kong
To understand the changing needs of the key customer segments and their behaviours in relation to the client's brand and competitors.
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Ipsos MediaCT Launches PLSme!
Ipsos MediaCT Launches PLSme! A unique approach to measuring appeal, brand engagement and monetisation for media and content players.
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Wellness & Convenience driving new growth in Food Retail
The Asia Pacific region’s food industry is one of the fastest growing and is expected to reach a 33% market share in the global food and beverage market in 2014.