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Ipsos India Happiness Report
Based on a year-long study, this report covers all 12 months of 2023 to tell us the state of happiness among Indians
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Ipsos Update – March 2024
Populism, UX, Love… Ipsos Update explores the latest research & thinking on key topics from Ipsos teams around the world.
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Singapore, Indonesia and India emerge most optimistic in January 2024: Ipsos Global Advisor What Worries the World
Peru, South Africa & Hungary least optimistic;
Inflation top worry of global citizens & urban Indians
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Valentine’s Day: Millennials most satisfied with their romantic/sex life
New polling across 31 countries finds age, income and relationship status all appear to play a role in how satisfied (or not) people are with their spouse/partner, feeling loved and their romantic/sex life.
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Ipsos India showcases new thinking on Generations – busting popular myths about Gen Z & Gen X
Are marketers right about their targeting?
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Strong upturn in consumer sentiment in January 2024: Refinitiv-Ipsos PCSI India
These findings are based on data from a monthly 29-country survey conducted by Ipsos on its Global Advisor online survey platform and, in India, on its IndiaBus platform.
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76% urban Indians happy in December 2023; tier 1 and west zone citizens happiest: Ipsos IndiaBus Happiness Survey
Family, health biggest contributors to happiness
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Ipsos Update – January 2024
AI, inflation, predictions for 2024… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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7 in 10 urban Indians believe we spend too much on weddings – Ipsos IndiaBus Views on Wedding Study
56% respondents advocate sharing of equal cost between bride and groom to fund weddings; 1 in 2 believe wedding cost should not put undue pressure
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3 in 4 urban Indians are happy in Nov 2023; a 4% increase from last month: Ipsos IndiaBus Happiness Monitor
Tier1 town residents happiest at 86%