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Unemployment top worry of urban Indians in November - Ipsos What Worries the World global survey
Unemployment top worry of urban Indians in November - for past 16 months continuously: Ipsos What Worries the World global survey, November 2022;
Inflation stayed top worry of global citizens in Nov;
India emerged lowest on Inflation worry across 29 markets
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Urban Indians in better emotional and mental health in 2021 Versus 2020 when the pandemic broke out – WEF-Ipsos 1-year of COVID19 global survey
Urban Indians in better emotional and mental health in 2021 Versus 2020 when the pandemic broke out – Net scores have improved – WEF-Ipsos 1-year of COVID19 global survey
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Cyber Coaxing - Nudge Strategies In The Age Of AI
By Amit Adarkar, CEO- Ipsos in India and Geeta Lobo, Service Line leader, SIA - Ipsos in India
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OPINION:Nudges Do Not Work For Changing Deep- Seated Human Behaviour
By Kumud Ghoshal, Executive Director, Ipsos UU- Ipsos in India
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Opinion: Hacking into the Homer brain
This is the first of a two part series on Nudge Marketing, considered by many as the best way of inducing behavioural change. But is it all perks and no perils?
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Achieving mindset change for sustained behavior change
Kumud Ghoshal, Executive Director, Ipsos UU (qualitative research division of Ipsos)
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Cyber Coaxing: Nudge strategies in the age of AI
Amit Adarkar, Country Manager, Ipsos India & Operations Director, Ipsos APEC & Geeta Lobo, Executive Director, Social Intelligence Analytics & Sciences, Ipsos India
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Silvers – 60 is the New 30
Are Baby Boomers on marketers’ radar?
POV by Ashwini Sirsikar, Country Service Line Leader, Ipsos UU, India