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Customer Perspective
Customer Perspective is a podcast and LinkedIn live series exploring all things Customer Experience and Channel Performance.
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Customer Perspective: An Ipsos Podcast
Customer Perspective is a podcast and LinkedIn live series exploring all things Customer Experience and Channel Performance.
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Researchers will move faster in 2023 with digital survey automation
How DIY surveys are delivering faster, more cost-effective consumer insights.
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Shifting dimensions
This segmentation represents the ‘here & now’ within the current political and socio-economic context.
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What Do Online Consumers Really Think of Electric Cars in 2022
Social data reveals how consumers feel about new Electric Vehicle (EV) models
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Making the most of our regrets
What we can we learn from regrets? For the market researcher, regret is an important construct that can enhance our understanding of decision-making and consumer behaviour.
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Taking action on sustainability
Sustainability is not only a relevant topic today, it is the long-term viability of a business.