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Ipsos Generations Report 2024: Are we prepared for population decline?
The second edition of the Ipsos Generations Report finds that most people don’t know what generation they belong to, explores the business opportunities brands risk missing out on by ignoring mature adults, and demonstrates why demographic changes are no longer just a political issue
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People still feeling the pinch, fed up with ‘shrinkflation’ as 2023 wraps up
The latest wave of the Ipsos Global Inflation Monitor finds people across 33 countries will have more money to spend in the next year as red-hot prices cool off slightly in many places; and almost half of the global public are seeing red over products getting smaller but prices staying the same.
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Ipsos Update – September 2023
Barbiecore, artificial intelligence, ESG… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Romanian consumers’ coping strategies with price increases
IPSOS & RETAILZOOM ANALYSIS: Confronted with price increases, consumers are constantly adjusting their consumption habits and developing coping strategies to efficiently manage their budgets. An analysis combining sales data across international retail chains in Romania, provided by RetailZoom, and a recent consumer survey conducted by Ipsos highlights the specific actions taken by consumers to alleviate the impact of price increases across various categories.
The adjustment to the shopping baskets involves volume decreases for food and household care, followed by personal care products. Purchased quantities decreased with 3% at the beginning of 2023 (Jan-May) compared with the same period of 2022. -
AI is making the world more nervous
One in three workers expect AI to lead to the loss of their current job.
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Ipsos Update – July 2023
Generative AI, equality, refugees… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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HoReCa Beverage Landscape in Romania – Fourth edition
How did Romanians’ going-out habits change over time, in a field which has seen major challenges during the past few years?
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Ipsos Update – May 2023
Generations, corporate purpose, climate change… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Holiday Shopping 2022: Mixed feelings as consumers are anxious but eager to celebrate
New Ipsos research conducted by Ipsos.digital and Synthesio looks at this year’s holiday shopping trends, spending habits, and gift wish lists.
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Seven in 10 people in 34 countries support global rules to stop plastic pollution
Consumers globally believe it is important for such a treaty to incorporate five key measures to tackle plastic pollution : ban unnecessary single-use plastics, ban types of plastic that cannot be easily recycled, have rules making manufacturers and retailers responsible for reducing, re-using and recycling plastic packaging, have global rules requiring all new plastic products to contain recycled plastic and require labelling of plastic products so that it is clear how to responsibly sort them for reuse, recycling or disposal.