Search
-
Research during Coronavirus for services, durables and technology
Innovating in Challenging Times – Issue 2
-
Mystery Calling: Dialling up your contact centre performance
Discover how a well-designed mystery calling programme can drive loyalty and profits in this new Ipsos Views paper.
-
Why do you think fewer people die from disease but more die from other causes
On average, people underestimate deaths from heart disease by almost three times.
-
Swarovski’s consumer goods business partners with Ipsos MMA to deploy a global Unified Marketing Measurement program
Partnership will enable optimisation of traditional media, digital and social media, and personalised marketing to drive omni-channel sales and profit.
-
The Five Forces of Customer Experience – The science of strong relationships
In Ipsos’ latest CX-focused white paper based on ground-breaking research, Chief Research Officer, Jean-Francois Damais, reveals the five building blocks of an emotional customer-company connection and how they vary in importance by sector.
Innovation and Forecasting
Our solutions evaluate, screen and forecast your innovations and optimise their appeal.
Packaging Research
Evaluate, optimise and forecast the potential of new packaging.
Creative In-Market
Monitor, evaluate and optimise your campaign performance on air or post airing.
-
Investing in ASEAN 2019|2020
Ipsos is proud to once again support the Investing in ASEAN guide produced by Allurentis in conjunction with the Association of Southeast Asian Nations. The guide contains some informative articles about industry challenges and developments in ASEAN.
-
Selling Creative Research Short?
How creative research can help measure and fuel long-term campaign effects