Search
-
Ipsos Update – December 2024
Security, Inflation, Perils of Perception … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
-
Ipsos releases an update to Global Trends 2023: Polarisation, Pessimism and Positivity
We are releasing this report ahead of COP28 and have found that attitudes towards purpose are declining for the first time in a decade. People are focusing more inwardly on themselves and their world, rather than the broader problems surrounding them.
The polycrisis, which includes political uncertainty, climate change, and war to name just a few, has arguably worsened, leading to a lower priority on environmental concern and brand/value alignment among citizens in many countries. Our end of year update reflects this sentiment, and in the increasing sense of pessimism we felt as we wrote this report. -
Ipsos Update – November 2023
Health, trust, ESG… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
-
Data Dive: Fake news in the age of AI
People across 29 countries are worrying that artificial intelligence is making it easier to trick people online into believing misinformation.
-
Ipsos Update - September 2022
Ben Page opens this month’s edition of Ipsos Update with his reflections on a global environment of continued uncertainty. Between heatwaves and the continuing rise of inflation – a dark cloud overshadowing many of this month’s articles – consumer anxiety is evident.
We also focus on creativity in advertising and learn how behavioural science can lead to more successful product testing, alongside new global surveys exploring the public’s views on the most trustworthy professions and the legal status of abortion. -
A World of Research: 2019 in review
Looking back at what Ipsos research and analysis has told us about the world in the past year.
-
It’s a fact, scientists are the most trusted people in world
New Ipsos Global Trustworthiness Index shows that 6 in 10 globally rate scientists as trustworthy followed by doctors and then teachers.
-
Ipsos Update - December 2018
December’s edition features global reports on local infrastructure, entrepreneurialism and connected health as well as new papers on AI and corporate reputation, communication strategies and Black Friday. And to mark the end of the year, we highlight the key Ipsos polls, reports and white papers of 2018.