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Ipsos Update – August 2019
This month’s edition of Ipsos Update features Ipsos research and thinking on gender equality, what worries the world, video research, sustainable packaging and consumer trends in Russia.
Curation
Turn multiple data sources into compelling, actionable, in-context insights, ready for activation.
Labs
Build the campaign strategy.
Custom Panel
Online proprietary panels that closely mirror your target population and offer flexible research options, time and cost-efficiencies.
Workshops
Making insights more impactful to business growth.
Open Exchanges
Explore a theme, a category, a brand. Develop concepts and communications.
Immersive Research – Ethnography, Immersions and Empathy
An unfiltered reality of people and their culture communicated through film.
Communities
Engaging online environments for real-time human insights.
Creative Development
Explore the communication strategy, uncover the best idea and creative route.
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Sub-Saharan middle class: R1.3 trillion per month and growing
The African Lions study has brought a market which represents R1.3 trillion per month to life and will make a huge contribution towards the understanding of the consumer landscape of our continent