Ricerca
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Costruire una strategia ESG integrata
Dalle discussioni con i membri dell’Ipsos ESG Council, abbiamo identificato una serie di questioni importanti che devono essere affrontate nello sviluppo di una roadmap ESG efficace.
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Il futuro degli ESG
Alla luce di recenti polemiche contro gli investimenti ESG, li analizziamo ed esploriamo la loro rilevanza futura per i CSO e le organizzazioni.
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Fare bene facendo del bene: resilienza, rischio e valore reputazionale
Gli ESG creano opportunità, in particolare aiutano a guidare l'innovazione. Spingono le aziende a pensare in modo critico al valore a lungo termine che creano e a identificare nuove tendenze, opportunità commerciali e partnership. Più in generale, gli ESG sono uno strumento sempre più potente per rafforzare la reputazione aziendale.
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Ipsos Reputation Council 2022
In un contesto in continua evoluzione caratterizzato da crisi sociali, politiche ed economiche, quali sono le principali sfide nella gestione della reputazione aziendale? Lo scopriamo nell'ultima edizione dell'Ipsos Reputation Council che quest'anno ha coinvolto 117 comunicatori aziendali senior in 16 mercati.
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Ipsos Update - September 2022
Ben Page opens this month’s edition of Ipsos Update with his reflections on a global environment of continued uncertainty. Between heatwaves and the continuing rise of inflation – a dark cloud overshadowing many of this month’s articles – consumer anxiety is evident.
We also focus on creativity in advertising and learn how behavioural science can lead to more successful product testing, alongside new global surveys exploring the public’s views on the most trustworthy professions and the legal status of abortion. -
Ipsos Update – August 2022
With recent record-high temperatures in Europe in mind, Ben Page introduces this month’s edition with reflections on whether the more urgent threat of inflation threatens to overshadow the global public’s concern about climate change. We explore this in more detail with articles on perceptions of inflation in the MENA region, and deep dives into concern about climate change in Switzerland and support for net zero policies in the UK. We also look at the perception of traditional and non-traditional media across the EU and how technology will influence the future of music.
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Ipsos Update - March 2022
Opinion polling, the year ahead in Brazil, gender inequality in Japan, and the future of ageing are all featured topics in this month’s round-up of research and thinking from Ipsos teams around the world.
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Ipsos Update - February 2022
Trustworthiness, Artificial Intelligence and Wellness are among the big topics in this month’s research digest from Ipsos. Also find new state-of-the-nation publications from our Colombia and Russia teams.
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Ipsos Update – December 2021
This month’s edition features stories on how global values are shifting, international threats and responses, the COP26 climate change conference, today’s retail environment, and perspectives on women’s experiences.
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Ipsos Update - November 2021
Our monthly round-up of research and thinking from Ipsos around the world includes new global reports on the topics of health, trustworthiness, and infrastructure. Also discover the latest white papers on empathy, insights, and retail trends.