Szukaj
IS YOUR DATA STILL VALID?
Reconnecting with Your Consumers
-
Effie 2024 - raport
To już 3. edycja raportu Ipsos Polska i Effie Poland o najefektywniejszym konkursie branżowym na polskim rynku.
-
Where brands and retailers should place their bets this holiday shopping season
Inflation, the environment, Covid-19 and the war in Ukraine are all forces brands and retailers must consider ahead of Black Friday and Christmas shopping.
-
Ipsos Knowledge Centre Directory
Katalog Centrum Wiedzy Ipsos (Ipsos Knowledge Centre Directory) zbiera i udostępnia najnowsze wyniki badań i refleksje ekspertów Ipsos dotyczące szerokiej gamy tematów. Interaktywny dokument umożliwia bezpośredni dostęp do najważniejszych dokumentów i raportów.
-
5 steps for developing an influencer marketing strategy with Lizzo
It’s the season of the Golden Globes, the Grammys, the Academy Awards, and more. With actors and musicians filling up the newsfeeds of billions worldwide, the awards season is a ripe opportunity for companies to invest in a strong influencer marketing strategy. Although influencer marketing campaigns have been shifting toward micro-influencers, the reach and impact of major celebrities cannot be ignored. Furthermore, many luxury brands continue to work exclusively with global figures. Today, we’re using social listening and audience analysis to look at the influencer marketing potential of two major female artists: Ariana Grande and Lizzo.
-
Ipsos Update - January 2020
This month’s edition of Ipsos Update features the latest research and thinking from Ipsos around the world on creativity and innovation, NATO, Gen Z in MENA and in-depth reports from Australia, Brazil, Russia and the UK.
Advisory Services (Strategy3)
Tackle complex business questions using a combination of research and consulting to define the best strategy for growth.
Analityka
Prognozowanie sprzedaży