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Media & Marketing Testing
Driving growth through data-driven innovation fuelled by rapid experimentation & predictive In-Market Testing.
Population Movement Tracker
Tracking travel before, during and after the coronavirus pandemic.
Media Development
Understanding audiences: who they are, how they make content choices, and how media companies can engage and monetise them.
Creative Development
Explore the communication strategy, uncover the best idea and creative route.
Creative In-Market
Monitor, evaluate and optimise your campaign performance on air or post airing.
Creative Assessment
Assess and maximise creative potential to achieve short and long-term effects for your brand.
Measurement of Advertising Expenditure
Providing proof of advertising delivery and competitive intelligence.
Digital Audience Measurement
Understanding audiences of digital media.
Out of Home Audience Measurement
Understanding and monetising audiences to Out of Home media.
Measurement of Cross-Platform Audiences
Audience measurement across devices and platforms.