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  • Society

    Support for Airstrike Mission Against ISIS Rises to 76% (up 12 points since start of mission); Majority (83%) Believes it's a Combat Mission

    Seven in Ten (69%) Support the Use of Canadian Forces on the Ground in a Combat Mission against ISIS in Iraq

    14 February 2015
  • Consumer & Shopper

    Four in Five Canadians (80%) See the Internet as an Important Way for Older Canadians to Stay Connected

    12 February 2015
  • Society

    Only One Half (48%) of Canadians are Saving for their Retirement

    Keeping a Steady Income (45%), Saving for Retirement (40%)
    Top Sources of Financial Stress

    10 February 2015
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    Communities enable collaborative environments for brands to interact with people in real-time. They help you build insights, drive innovation and gain influence by accessing on-tap audiences eager to provide input that will have an impact.

    9 February 2015
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    Social Intelligence delivers insights that drive strategic decisions and performance, from consumer expression and behaviors found in social media, search and other online data.

    9 February 2015
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    Advisory Services

    We are a diverse group of management consultants, brand strategists, researchers, sociologists and marketers who are passionate about developing breakthrough brand and marketing strategies.

    8 February 2015
  • Consumer & Shopper

    Missing the Target: One in Three (31%) Canadians Sad to See Target Go

    Canadians Split on Whether They Believe Target Could Have
    Turned it Around (53%) or Not (47%)

    6 February 2015
  • Consumer & Shopper

    Nearly Four in Five Canadians (78%) Say Enhanced Internet and Technology Skills Would Make Workers More Productive

    Nearly four in five Canadians (78%) agree providing more skills in technology and the Internet could help Canadian workers be more productive, according to a new poll from Ipsos Reid and the .CA Community Investment Program.

    4 February 2015
  • Media & Brand communication

    2014's Top 10 Most Influential Brands

    by Steve Levy

    27 January 2015
  • Corporate

    ICA and Ipsos Reid Announce Top 10 Most Influential Brands in Canada

    Google Retains Top Spot for Third Year; Samsung Enters Top Ten, New Brands on Fire

    27 January 2015
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