Search
-
Reader’s Digest Reveals Most Trusted Brands in Canada for 2022
Canadians Continue to Buy from Companies They Trust More (92%), Though Importance of Price Not Far Behind
-
Ipsos Most Influential Brands 2021
You are invited to join Ipsos, Globe Media Group, Publicis, ACA, and CMDC for the release of the 2021 Ipsos Most Influential Brands study.
-
What Worries the World - November 2021
Economic issues now top the world’s worry list as Coronavirus concern continues to decline in many parts of the world.
-
Insights For Pharma: Helping ‘Challenger’ Brands Win
Revisit our recorded webinar exploring tips for how a “challenger” brand can make a mark, and ultimately win at launch...
-
Two thirds of Canadians (65%) consider ESG important factors when deciding on investment purchases
Gen Z and Millennials are more likely to say ESG factors are important than older generations
-
Coronavirus no longer the world’s top worry as it is overtaken by economic concerns
The long reign of Coronavirus as our survey’s top global concern comes to an end in October 2021. It falls to third place in our issues ranking – behind poverty & social inequality and unemployment.
-
Germany maintains top “nation brand” ranking, Canada and Japan overtake the UK to round out the top three
2021 Anholt-Ipsos Nation Brands Index: Canada and Japan overtake the U.K. to round out the top three; U.S. sees reputational gains from 2020.
-
Doctors are the most trusted profession in Canada and across the world
Canadians place a higher trust in both doctors and scientists than they did before the pandemic; though Canadian armed forces see a decline in trust ratings
-
Ipsos Awards Top Honours for Financial Services Excellence in Canada
Ipsos Announces Winners of 2021 Financial Service Excellence Awards
-
Majority (55%) of Canadians say their Mental Health has been Negatively Impacted by COVID-19
Emotional, Mental and Physical Fatigue (62%) Tops list of COVID-related Mental Health Concerns