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Most Canadians Expect Companies to Support Causes and Make a Profit
New Ipsos Study Reveals How Canadians Feel Toward Cause Marketing
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Four in Ten (41%) Albertans Plan to Reduce Their Holiday Gift Spending This Year as Most (84%) Say Economic Downturn is to Blame
Only One in Three (31%) Albertans Will Travel this Holiday Season; Majority (58%) of Those That Won't Blame Economy
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Three in Four (73%) Online Shoppers Plan to Buy from Canadian Online Retailers This Holiday Season
Millennials Most Likely to Buy Gifts that Give Back
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American, British and Canadian Children Spend 72% of Their Daily Content-Watching Time on a Streaming Source
A Majority (69%) of Parents Are Comfortable with Content Kids Are Exposed to on Streamed Video Subscription Services
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Many (79%) Canadians are Having Trouble Coming Up with New Holiday Gift Ideas
Eight in Ten (83%) Agree It's Hard to Find a Good Holiday Gift for Under $10
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Despite Majority of Canadians Claiming Familiarity with Osteoporosis, More than Half (53%) Fail Quiz About Condition
Only 15% Know Osteoporosis Has No Symptoms to Allow Early Detection
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Three in Ten Canadian Drivers (29%) Don't Use Winter Tires
Three in Ten (28%) Disagree that Having Winter Tires Can
Help Lower Insurance Rates -
In Today's Market, Your Food Chooses You
Featuring data from Ipsos' FIVE Food and Beverage Consumption Tracking report, this article in The Global and Mail discusses emerging trends in Canada about the eating habits of Generations X, Y and Z, and why it's changing how food is being bought and sold.
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Only Two in Ten (20%) Ontarians Familiar with Concept of Public-Private Partnerships (P3) to Fund Infrastructure
Most (71%) Disagree that they're Aware of What Government Infrastructure Projects are P3, and Which Government Undertakes on its Own
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Canadians React to President-Elect Trump's Victory: Only Three in Ten (30%) Satisfied with Election Outcome
But Two in Three (67%) Agree That They Can Understand Underlying Anger in America that Led to Trump's Victory