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Ipsos Update - July 2020
Welcome to July’s edition of Ipsos Update – our round-up of the latest research and thinking from Ipsos teams around the world. This month includes features on Black Lives Matter, attitudes towards refugees and the role of universities in the world today.
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One-Third (34%) of Canadians Losing Sleep Over Pandemic Economy (+17)
Nearly Half (46%) of Canadians’ Work Situation Affected; Job Uncertainty to Continue
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Angst Over Jobs, Debt, Finances Causes MNP Debt Index to Drop to Lowest Level Ever Recorded
1 in 3 (34%, +7) Canadians Worry They or Someone in Their Family Could Lose Their Job
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Millennial Ontarians Hunting for Homes in Urban and Suburban Areas (66%); Boomers Prefer Small Towns and Rural Areas (58%)
Millennial Ontarians Hunting for Homes in Urban and Suburban Areas (66%); Boomers Prefer Small Towns and Rural Areas (58%)
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Over Half (53%) of Canadians Engage in Risky Financial Behaviours That Could Saddle Them with Further Debt
2 in 10 (18%) Say They Will Never Be Out of Debt; Just Under 7 Years Average Time to Be Debt-Free
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Disruptive technologies: How data is collected when you can’t get on the ground
Remote sensing – satellites, drones, social listening & AI – are changing the way we collect data.
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Toronto Housing Bubble Stokes Fears on Future of Home Ownership in Canada’s Largest City
Seven in Ten Torontonians (70%) Concerned Rising Home Prices Will Prevent Them from Being Able to Afford the Home They Want
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Most Canadian Women Aged 45+ Earning $60k or More (71%, +4 pts) Remain Confident About Affording Retirement Lifestyle, but 29% Are Not So Sure
Strong Retirement Portfolio is Key to Confidence About Financial Stability in Retirement Years
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Climate Change, Social Mobility and Automation: Ipsos Polling Finds Canadians Are Acting, but Have Mixed Feelings About the Future
Home Ownership, Job Security Key Challenges for Next Generation
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Three in 10 (29%) Canadians Already Insolvent; Cannot Pay All Their Monthly Bills
In Face of Economic Uncertainty, MNP Debt Index Matches Lowest Level Recorded