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Social Insights from Brand Leaders
We’ll dig into the top challenges facing consumer insights and marketing teams, how AI can help, and what the future holds.
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Nearly 8 in 10 (79%) Young Canadians Believe Pandemic Created New Work Opportunities
Young Canadians Resilient in Face of Adversity, But Not Free of Mental Health Worries
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Residents of Bruce, Grey and Huron continue to show strong support for Bruce Power
Nine in Ten (94%) Local Residents Have Confidence the Nuclear Facility Operates Safely
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Most (64%) Canadian Farmers “Cautiously Optimistic” About the Next 12 Months
Most Farmers Taking Steps on Becoming More Technological (91%), Sustainable (96%) and Inclusive (71%)
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Small Business Owners in Canada Continue to Struggle
We share insights from Ipsos’ quarterly Small Business Context tracking study which sees consumer confidence among small business owners is waning and their financial health is deteriorating.
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Nearly Half of Parents Say Their Child is Playing No Sports Due to the Pandemic
Lower income households more likely to have kids out of sport
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Despite Record-Setting Inflation, Canadian Financial Confidence Remains Stable
Housing Prices a Concern, Especially for Young Canadians
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Meeting Energy Needs: More than Half of Quebecers (52%) Agree to Developing Own Oil Resources Instead of Importing All Its Oil
However, 45% agree with the government’s idea to prohibit all exploration and exploitation of oil and gas
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No Place Like Home: Majority of Canadians Agree Their Home Has Become More Important to Them (75%) Because of the COVID-19 Pandemic
Younger Canadians Report Learning More About Real Estate Investment Since COVID
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Redefining online journeys in the financial sector
Read on to learn how digital excellence presents an opportunity for financial institutions to create strong emotional bonds with customers.