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[WEBINAR] Brand Building With New Canadians
Has your business developed a strategy to address the unique product, service, and communication needs of Canada’s immigrant population? Join us as we explore the Canadian newcomer!
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Fraud is too Common in Canada: Nearly Half (43%) of Canadians Have Knowingly Been Victimized by Fraud or Scams, in their Lifetime
Breaking Stereotypes: Older Canadians (55+) are among the least likely to report being fraud victims
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Inflation was the Grinch who stole Christmas This Year, as (71%) Say They Felt the Impact of Inflation When Holiday Shopping
Four in Ten (38%) Overspent by an average of $580; Parents Overspent by Even More
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Strong support for access to assessment for medical assistance in dying for those with a severe, treatment-resistant mental disorder causing intolerable suffering
Support is comprised of 34% who strongly support and 48% who somewhat.
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Ipsos unveils twelfth annual Top 10 Most Influential Brands in Canada
In a turbulent year, despite taking a pounding in the stock market, Google, Amazon, and Apple take the top slots reflecting their resilience. Walmart moved up and Facebook moved down while PC Optimum, the only Canadian brand in the top ten came in at #8.
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The Most Influential Brands in Canada, 2022
While Google, Amazon and Apple round out the Top 3, this year’s biggest Gainers (Spotify, TikTok, Winners) are climbing the ranks quickly. Here’s why.
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Many Canadians Unaware of Canada’s International Development Efforts
Roughly a third say their understanding has improved or has remained the same in the past two years.
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Fewer Canadians Rate Quality of Healthcare as Good (60%, Down 12 Points from 2020); Timely Access to Healthcare Receives Good Marks From Just 43% of Canadians
Most (83%) Don’t See Improvement to Quality of Healthcare Coming Any Time Soon as Future Outlook Deteriorates
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Speed dating with innovations: What’s your innovation’s pick-up line?
Discover how the communication of innovation has changed drastically, and how consumers have adapted to this new reality.
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More Money More Accountability: Six in Seven (86%) Canadians Want Increased Federal Investment in Healthcare; But Six in Ten (59%) Want Provinces to Show a Plan for Better Care To Get It
Canadians Intrigued With Increased Role for Private Healthcare. Six in Ten (59%) Support Private Delivery of Publicly Funded Health Services; Similar Proportion (60%) in Favor of Private Healthcare for Those Who Can Afford It.