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No Place Like Home: Majority of Canadians Agree Their Home Has Become More Important to Them (75%) Because of the COVID-19 Pandemic
Younger Canadians Report Learning More About Real Estate Investment Since COVID
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Redefining online journeys in the financial sector
Read on to learn how digital excellence presents an opportunity for financial institutions to create strong emotional bonds with customers.
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Canadians Support Increased Sanctions, Sending Weapons and Stationing Troops in NATO Countries to Deter Russia
Majority (55%) Disagrees that Canada Cannot Afford to Help Ukraine, but Fewer than Half (47%) are Willing to Pay More for Gas Because of Sanctions Against Russia
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Women Executives Whose Advertising Aims to #BreaktheBias
Revisit our on demand webinar featuring Ipsos research exploring current consumer perceptions of gender bias in marketing and advertising.
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1 in 5 men in Canada believe feminism does more harm than good and more than one-third believe that traditional masculinity is under threat
Though the majority believe women should not have to put up with online abuse, in reality, Canadian women are more likely to have experienced harmful online behaviours such as sexist or misogynistic messaging online
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Broad Support for BC’s Natural Gas Industry
Only 7% Say that No New Natural Gas Production Should Be Developed At All
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Ipsos Update - March 2022
Opinion polling, the year ahead in Brazil, gender inequality in Japan, and the future of ageing are all featured topics in this month’s round-up of research and thinking from Ipsos teams around the world.
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Liberals (32%, -1 pt) and Conservatives (32%, -2 pts) Remain Deadlocked in National Vote Intentions in Aftermath of Trucker Protests
NDP Support (23%, +5 pts) Rises since Federal Election
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Opinion Polls: A continual improvement process
Implementing new approaches and staying mindful of common sources of error, opinion polls can remain a vital tool for predicting election outcomes.