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Over Half (53%) of Canadian Households $200 or Less Away from Insolvency, Yet Still Optimistic about Financial Future
Over Four in Ten (44%) Afraid They Will Be in Financial Trouble If Interest Rates Go Up Much More
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Canadians Support Natural Resource Development
Canadians see the sector as important to the economy and as an opportunity to help Canada’s post COVID-19 economic recovery
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[WEBINAR] It’s Time for a Strategic Reset
Join us for a complimentary webinar as we share Ipsos research illustrating the fundamental shifts in behaviour and the new drivers of choice
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Advice Helping Canadians Navigate Financial Uncertainty During the Pandemic
Canadians are Reassessing their Financial Priorities as a Result of COVID-19
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Majority of Canadians (58%) Believe Royal Family Treated Meghan, Duchess of Sussex, Unfairly Because of Her Race
Two in Three (66%, +4 points since last year) Say Queen and Royal Family Shouldn’t Have Formal Role in Canada, But Only Half (53%) Support Holding Referendum on Future of Monarchy in Canada
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Majority (58%) say Teachers Deserve Higher Pay During COVID-19
Majority of Liberal and NDP Supporters Favour Higher Pay for Teachers, Tory Voters Disagree
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Pandemic Prompting Majority of Canadians to Focus More on Financial Security (65%), Protecting their Financial Future (73%)
Gen Z and Millennials Most in Need of Financial Stability, Grappling with Fallout from Pandemic Job and Income Loss
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Approaching Anniversary of Pandemic, COVID-19 Continues to Disproportionately Impact Finances, Mental Health of Young and Unemployed Canadians
More Canadians on Screens and Fewer Getting Outside as Coronavirus Restrictions Remain
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One year on, most Canadians don’t see an end to the pandemic before the end of 2021 – if at all
Tracking survey data shows how threats associated with the pandemic and expectations have changed over the past year
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Only One in Four Canadians (28%) Expect Life to Return to Normal This Year; 29% Say Not Until 2023 or Beyond
Pessimism Deepens on How Family, Canada Will Fare Post-COVID