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Ipsos Update - December 2020
The final edition of Ipsos Update of 2020 includes research and analysis on key topics including health, sustainability, gender equality and retail. We also look at public opinion on international security and the reputation of different countries around the world.
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BC Post Election Priorities for Economic Recovery
Most British Columbians Are At Least Somewhat Worried About Macro-Economic Issues Over The Next 1-2 Years
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Money talks or budget walks
Discover the importance of CX in building a powerful business case for change, and how to set about quantifying the impact of CX on business performance.
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Study shows COVID-19 caused worst year in a decade for marketing agencies
Only 28% of marketers reported an increased reliance on their agencies in 2020, down from 50% the year before
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Slim Majority (54%) of Canadians Support an Election in the Fall of 2020
Majority (55%, +12) now says Size of Deficit is too Big; Half (50%) Believe Increased Spending Going Forward Should Necessitate Election
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Canadians outline their Priorities for the Upcoming Throne Speech: Immediate Health Measures to Fight the Pandemic (33%) and Getting Canadians Back to Work (26%)
Rounding out the top 5 priorities are a plan to reduce the budget deficit (18%), putting together a universal basic income for all Canadians (17%) and reducing taxes (17%)
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Travelers will stay close to home this summer but their confidence to travel internationally will return in 2021
Europ Assistance today announced the global findings of the Future of Travel survey conducted by Ipsos which surveyed 11,000 travelers across 11 countries around the world between June 5th and June 26th.
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Canadians Divided on Whether to Defund the Police: 51% Support the Idea, 49% Oppose It
Generations Divided on Issue
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Ipsos launches its new creative assessment solution – Creative|Spark on Ipsos.Digital Platform in more countries
Ipsos announces the launch of Creative|Spark, its new online solution to evaluate video creative in more countries.
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Creating (Safe) Summertime Joy in 2020
Glimmers of hope and cautious optimism are helping to drive creative, albeit unconventional, plans to enjoy the warmer months.