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Ipsos releases Global Trends 2023: A new world disorder
As 2023 opens, we’re entering a new world disorder filled with crises on multiple fronts. The largest Global Trends survey ever, from leading insights firm Ipsos, shows that, globally, 74% agree that their government and public services will do too little to help people in the years ahead.
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[WEBINAR] Brand Building With New Canadians
Has your business developed a strategy to address the unique product, service, and communication needs of Canada’s immigrant population? Join us as we explore the Canadian newcomer!
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Fraud is too Common in Canada: Nearly Half (43%) of Canadians Have Knowingly Been Victimized by Fraud or Scams, in their Lifetime
Breaking Stereotypes: Older Canadians (55+) are among the least likely to report being fraud victims
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Inflation was the Grinch who stole Christmas This Year, as (71%) Say They Felt the Impact of Inflation When Holiday Shopping
Four in Ten (38%) Overspent by an average of $580; Parents Overspent by Even More
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Five things we learned this month about countries in What Worries the World
Worry about Covid up in Asia, inflation concern remains high, and an increase in those who think their country is headed in the right direction.
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Strong support for access to assessment for medical assistance in dying for those with a severe, treatment-resistant mental disorder causing intolerable suffering
Support is comprised of 34% who strongly support and 48% who somewhat.
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Ipsos unveils twelfth annual Top 10 Most Influential Brands in Canada
In a turbulent year, despite taking a pounding in the stock market, Google, Amazon, and Apple take the top slots reflecting their resilience. Walmart moved up and Facebook moved down while PC Optimum, the only Canadian brand in the top ten came in at #8.
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Valentine's Day: How satisfied are people with their love life?
Global survey finds Millennials most satisfied with their sex life, but Boomers most likely to feel loved.
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The Most Influential Brands in Canada, 2022
While Google, Amazon and Apple round out the Top 3, this year’s biggest Gainers (Spotify, TikTok, Winners) are climbing the ranks quickly. Here’s why.
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Many Canadians Unaware of Canada’s International Development Efforts
Roughly a third say their understanding has improved or has remained the same in the past two years.