Public Opinion on the Covid-19 outbreak

In an uncertain world, data matters. Ipsos experts share the latest research and analysis related to the coronavirus pandemic, based on a multi-country poll.


Corona virus

Data matters, especially in uncertain times. 

What seemed a local, Chinese matter just a few months ago, has now grown into a global crisis with far-reaching consequences. The coronavirus outbreak confronts us all with unprecedented challenges. 

Governments must lead in uncertain times and inform citizens. Companies need to make the right decisions - not only for their customers, but also for their employees. And citizens need to adapt their behaviour, with implications that may extend beyond this crisis. 

Ipsos helps organizations navigate through this uncertain and rapidly changing world. 

Bookmark this page for the very latest Ipsos research data exploring public opinion and expert insights related to the coronavirus pandemic. Together, this data shows the evolution of people tracking the coronavirus outbreak and worrying about the health epidemic that continues to worsen, before it gets better. These are the results of an Ipsos survey conducted on the Global Advisor online platform. For additional context on how these issues are impacting your organisation, please reach out.


Free webinars

15 May
New insights without new research
The solution for brands in times of corona.



20 May what you didn't know about the impact of the coronavirus



5 June New routines & rituals: how to address them as a brand? Register

Find the slides and the recordings of earlier webinars in the corona series here


Latest polls

26 May Coronavirus tracker week 12 - health impacts
21 May What the Future: Pandemic - Financial services
19 May Coronavirus tracker week 12 - returning to work/school
18 May Affluent consumers during COVID-19

Click here for the poll articles of 2 weeks ago and older. 


Latest insights

4 June  Customer needs in times of crisis
28 May Prepaing for the Future of the OR - Robotics
27 May Adapting VoC programmes during COVID-19
26 May Reopen with Confidence: Ensuring consumers feel safe in the 6-foot economy
22 May Coronavirus & gaming infographic
21 May Signals Client Webinar - 20 May (ppt.)
20 May Signals #6 - Understanding the coronavirus crisis
19 May New Futures? - Building a world after Covid19

Click here for the insights articles of 2 weeks ago and older. 


Latest data and learnings from other countries

28 May Jordan Consumer Sentiment Index Q1 2020
27 May New Zealand Issues Monitor - May 2020
27 May Optimism & Anxieties during COVID-19 in China - Part 2
26 May Coronavirus public opinion infographic 
22 May Turkey in the time of COVID-19
21 May Lloyds Consumer Digital Index
20 May Gender differences in attitudes towards coronavirus
20 May Japan webinar - Brand and corporate renewal in a post-COVID world
19 May Italy in times of COVID-19
18 May The impact of COVID-19 on advertising in MENA
18 May Sport Ireland: The impact of COVID-19 on sport and recreational walking

Click here for the articles about learnings from other countries of 2 weeks ago and older. 


More information about what everything means to your organization?

These are special times for everyone. Contact us to discuss what we can do for your organization. 


Sjoerd van Heck

Sjoerd van Heck
Senior Research Executive

Pauline van der wel

Pauline van der Wel
Research Executive