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Customer Perspective
Customer Perspective is a podcast and LinkedIn live series exploring all things Customer Experience and Channel Performance.
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Customer Perspective: An Ipsos Podcast
Customer Perspective is a podcast and LinkedIn live series exploring all things Customer Experience and Channel Performance.
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Why respondent centric research drives quality insights
To ensure optimal data quality, insights and recommendations, it is critical for clients and research agencies to respect the needs of research participants.
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What Consumers Are Saying About the Celebrity-Owned Cosmetics Market
Insights from social data reveal how the internet really feels about the explosion of celebrity-owned brands.
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How Lead Users Can Help You Ride the Innovation Wave
Synthesio CMO Allen Bonde discusses how to identify lead users as sources commercial innovation opportunities.
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Topic Modeling: A new approach to spotting consumer insights
Consumer trends emerge, take hold, then go out of style faster than most marketers and insights pros can keep up with.
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How technology can fuel behavioral research – and enrich your insights
Integrating technologies that enable more comprehensive and contextual ways of conducting research