Search
-
The Directory
The full collection of white papers, reports, and podcasts from the Ipsos Knowledge Centre
-
Ipsos Update – July 2024
AI, Refugees, Crime … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
-
Launch of Ipsos PersonaBot, a groundbreaking AI-powered solution to enhance segmentation research
Ipsos has launched Ipsos PersonaBot. This AI-powered tool, powered by Ipsos Facto, allows organizations to engage in conversations with personas representing their target audience. Ipsos PersonaBot is available for both consumer and healthcare sectors.
-
[Webinar] Ipsos’ Customer Perspective: The Experience Beyond the Product
Join us at our LinkedIn Live event, for a deep dive into the world of Customer Experience, with guests from Haleon and Ipsos.
-
Ipsos Update – June 2024
Generations, Equality, Pride … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
-
Channel Performance Benchmark, Ipsos’ global Mystery Shopping KPI benchmark - now even more powerful
How do your physical, digital, and contact centre channels stack up against the competition? How is your customer service performing?
-
[Webinar] KEYS - The worry and the wonder of AI
The next episode of our KEYS webinar series finds us in reflective mode. We’ll be reviewing recent experiences, sharing new research and setting out key questions to keep in mind as we all explore the wonder – and the worry – of AI.
-
Ipsos Generations Report 2024: Are we prepared for population decline?
The second edition of the Ipsos Generations Report finds that most people don’t know what generation they belong to, explores the business opportunities brands risk missing out on by ignoring mature adults, and demonstrates why demographic changes are no longer just a political issue