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Generational Marketing: Breaking free from stereotypes
How to build brand success across generations with the power of empathy
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Ipsos.Digital - your ultimate online research companion
Empower your decision-making with Ipsos.Digital, the ultimate platform for profound consumer insights.
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Ipsos Digital now LIVE in Thailand
Ipsos Digital is an automated self-service platform that offers a range of agile market research tools to give you faster access to insights and research solutions.
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Ipsos evolved Creative Evaluation solution Creative|Spark is now available on the Ipsos.Digital Platform
A fast, cost-effective, flexible solution available in DIY or assisted mode
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Unpacking product subscription models
This white paper unpacks the barriers to adoption and identifies the drivers that could propel product subscriptions forward and unlock consumer demand.
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Unpacking product subscription models
This white paper unpacks the barriers to adoption and identifies the drivers that could propel product subscriptions forward and unlock consumer demand.
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We see with our mind, not just with our eyes
This white paper argues it is essential to link responses on a product’s appearance back to the visual features that trigger them.
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Be bold, be creative, do research!
How early communication research enables marketers to make more creative, bolder advertising…faster.