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ESG Priorities for Multinational Corporations
Meeting citizen-consumers where they are and addressing their needs
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Ipsos Update – June 2025
Generations, ESG, Fandom … Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.
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Ipsos Update – May 2025
Misinformation, Ukraine, America … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Ipsos Update – March 2025
Love, ESG, Influence … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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消費者導向的 ESG 策略：如何針對品類做到精準定位
在實踐 ESG 策略時，需要考慮到消費者在購買不同品類的產品時所重視的面向可能會有所不同。本文將帶您了解消費者如何看待在不同品類中 ESG 行動的優先順序。
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Ipsos Almanac 2025
Our reflections on the key events, trends and surprises of 2024 and what this means for the year to come - it's the Ipsos Almanac 2025.
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益普索觀點 — 邁向永續包裝：翻轉未來的關鍵旅程
包裝設計是實現全方位永續策略的一個重要環節。然而，當企業在不同的市場和產品類別中運營，並且希望透過規模化達到環保轉型的效果和利潤時，這就變成了一項複雜的議題。