Business And The Euro 1999

Q1 Do you think the economic condition of the country will improve, stay the same, or get worse over the next 12 months?

  • Data weighted by sector for businesses with fewer than 11 employees, and by sector and the number of businesses in size bands for businesses with 11 or more employees
  • Sample size - 251 interviews with businesses with fewer than 11 employees, 750 with 11 or more employees
  • Fieldwork conducted 29 September - 20 October 1999
  • Respondent: Chairman / MD / Main Board Director / proprietor
  • * = 0.5% but greater than zero
  • Base = All respondents unless stated
  • In 1998, 753 interviews were conducted with businesses of 11+ employees

Q1 Do you think the economic condition of the country will improve, stay the same, or get worse over the next 12 months?

160 1998 1999 / 11+ 1999 / 1-10 '98/99 Change Large-Small
160 % % % 177% 177%
Improve 8 41 33 +33 -8
Stay the same 27 38 45 +11 +7
Get worse 61 19 16 -42 -3
Swing 160 160 160 +37.5 160
Don't know 4 2 6 -2 +4

Q2 Over the next 12 months, do you think that your organisation's business will improve, stay the same, or get worse?

160 1998 1999 / 11+ 1999 / 1-10 '98/99 Change Large-Small
160 % % % 177% 177%
Improve 43 61 53 +18 -8
Stay the same 39 28 36 -11 +8
Get worse 16 10 10 -6 0
Swing 160 160 160 +12 160
Don't know 2 1 1 -1 0

Q3 On balance, do you think that the interests of British business would be best served if Britain stayed in the EU, or if it withdrew?

160 1998 1999 / 11+ 1999 / 1-10 '98/99 Change Large-Small
160 % % % 177% 177%
Stayed in the EU 77 76 66 -1 -10
Withdrew from the EU 16 16 22 0 +6
Swing 160 160 160 -0.5 160
Don't know 7 8 12 0 +4

Q4 How well informed do you feel about what the euro will mean for your business?

160 1998* 1999 / 11+ 1999 / 1-10 '98/99 Change Large-Small
160 % % % 177% 177%
Very well informed 9 16 8 +7 -8
Fairly well informed 30 52 46 +22 -6
Not very informed 36 24 32 -12 +8
Not at all informed 18 7 12 -11 +5
Swing 160 160 160 +26 160
Don't know 7 1 2 -6 +1

* In 1998 the question read - "How well informed do you feel about what the euro will mean for your business when it is introduced elsewhere in the EU?"

Q5 And, how much impact has the introduction of the euro in January 1999 had on your business?

160 1999 / 11+ 1999 / 1-10 Large-Small
160 % % 177%
Great deal 3 1 -2
Fair amount 6 4 -2
Not very much 24 25 +1
None at all 68 70 +2
Don't know * * 0

Q6-Q8 I am now going to read out some things that people have said might happen if Britain does join the European single currency. For each one I read out, please tell me to what extent you agree or disagree?

Joining the euro will lead to a loss of independent decision making in Britain

160 1998* 1999 / 11+ 1999 / 1-10 '98/99 Change Large-Small
160 % % % 177% 177%
Strongly agree 33 45 52 +12 +7
Tend to agree 35 31 28 -4 -3
Neither agree nor disagree 4 3 2 -1 -1
Tend to disagree 20 12 12 -8 0
Strongly disagree 8 7 5 -1 -2
Swing 160 160 160 +8.5 160
Don't know 0 2 1 0 +1

Joining the euro will lead to an increase in interest rates in Britain

160 1998* 1999 / 11+ 1999 / 1-10 '98/99 Change Large-Small
160 % % % 177% 177%
Strongly agree 8 10 13 +2 +3
Tend to agree 19 11 19 -8 +8
Neither agree nor disagree 18 4 8 -14 +4
Tend to disagree 35 41 32 +6 -9
Strongly disagree 21 28 22 +7 -6
Swing 160 160 160 -9.5 160
Don't know 0 6 6 +6 0

Joining the euro will increase the stability of the British economy

160 1998* 1999 / 11+ 1999 / 1-10 '98/99 Change Large-Small
160 % % % 177% 177%
Strongly agree 16 10 7 -6 -3
Tend to agree 36 31 26 -5 -5
Neither agree nor disagree 14 9 9 -5 0
Tend to disagree 22 25 29 +2 +5
Strongly disagree 13 21 22 +8 +1
Swing 160 160 160 -10.5 160
Don't know 0 5 7 +5 +2

Q9 If Britain were to join the single european currency, do you think it would be good for Britain's economy, it would be bad for Britain's economy, or it would make no difference?

160 1998 1999 / 11+ 1999 / 1-10 '98/99 Change Large-Small
160 % % % 177% 177%
Good 48 37 33 -11 -4
Bad 28 37 42 +9 +5
Make no difference 17 19 16 +2 -3
Swing 160 160 160 -10 160
Don't know 7 7 9 0 +2

Q10 And thinking now about your own business, which of the following do you think will be best for your company at the present time - joining the euro as soon as possible, joining the euro after the next general election, or never joining the euro?

160 1998 1999 / 11+ 1999 / 1-10 '98/99 Change Large-Small
160 % % % 177% 177%
Joining euro as soon as possible 26 19 15 -7 -4
Joining the euro after the next general election 37 33 34 -4 +1
Never joining the euro 23 37 41 +14 +4
Swing 160 160 160 -12.5 160
Don't know 14 10 10 -4 0

Ask if should join Euro / should remain out of Euro

Q11 Why do you say that ... ?

160 1998 1999 / 11+ 1999 / 1-10
160 % % %
Join Euro asap - Base (262) (162) (39)
Europe will make trading easier/remove problems of different currencies 44 48 46
Joining now will increase/provide stable business climate 28 27 44
Not joining euro will cause unstable business climate 19 8 7
Euro will increase sales/have positive impact on our business 17 17 15
Joining the euro will increase our competitive edge - 4 2
It is inevitable, so we should join as soon as possible - 10 12
Join Euro after selection asap - Base (284) (283) (84)
Wait and see experience/impact of euro on other countries 55 38 45
Join euro after election when economy/sterling more stable 26 30 24
Improve information/research on impact of euro on business/economy 11 17 15
I lack confidence in the current government - 1 4
Need the time to organise/adjust/get ready for the euro - 7 8
it should be decided by the next government - 3 2
Never join - Base (124) (237) (104)
euro will have negative impact on our business/provide no benefits 24 34 27
Euro will reduce/eliminate independence of Britain/UK economy 23 29 34
Lack confidence in concept/arrangements 18 18 17
Joining now will cause unstable economy/climate 15 12 12
euro will lead to bureaucracy/lack of control 13 13 26
Euro will have no/minor impact on our business - 6 4
Our business is entirely domestic/only marginal importing/exporting - 7 4
Joining Euro will lead to a loss of sovereignty - 1 4

Q12 To put it a slightly different way, which one of the following statements best reflects your point of view?

160 1999 / 11+ 1999 / 1-10 Large-Small
160 % % 177%
Britain should join the euro as soon as possible (i.e. before 2002) 15 11 -4
Britain should join the euro between 2002 and 2005 9 9 0
Britain should be in principle committed to joining the euro, but should not decide the timetable 21 17 -4
Britain should wait and see how the euro develops before making any decisions, even of 'in principle' commitment 37 37 0
Britain should decide now not to join either in this Parliament or the next (i.e. not before 2007) 7 6 -1
Britain should never join the euro 12 19 +7
Don't know/not stated * 1 +1

Q13 If the UK decides not to join the euro for the foreseeable future, do you think that it will make your company more likely to invest in Britain, less likely, or will it make no difference to your company's plans?

160 1998 1999 / 11+ 1999 / 1-10 '98/99 Change Large-Small
Base: (All with foreign parent - 197) (All) (All) (All) (All)
160 % % % 177% 177%
More likely 1 7 9 +6 +2
Less likely 11 9 6 -2 -3
Make no difference 86 84 84 -2 0
Don't know 2 * 1 -1 0

Q14 Is your company currently taking any action in response to the launch of the single European currency?

Base: All

160 1998 1999 / 11+ 1999 / 1-10 '98/99 Change Large-Small
160 % % % 177% 177%
Yes 22 28 8 +6 -20
No 77 72 92 -5 +20
Swing 160 160 160 +5.5 160
Don't know 1 * 0 -1 0

Q15 What action have you taken/are you taking?

Base: All taking action (336)

160 1998 1999 / 11+ '98/99 Change
Base: All taking action (336) (292) 177%
160 % % 177%
Review pricing policy 21 16 -5
Review business strategy 14 9 -5
Review Accounting practices 24 19 -5
Review invoicing practices 16 18 +2
Review payments to suppliers 17 9 -8
Review salaries and personnel issues 4 2 -2
Review information technology issues 28 22 -6
Review how to handle euro notes and coins 19 10 -9
Open a euro account with a bank 32 36 +4
Information gathering/attending seminars/learning from EU companies 11 24 +13
Already dealing in euro - 9 -

Q16 At present, the rate of the euro to the pound is around 0.64 or 1.56 euros to the pound which is roughly equivalent to 3 Deutschmarks to the Pound. Thinking about your own business, if Britain were to join the single European currency at this rate of exchange, would the value of the pound against the euro be too high for your business, too low for your business or would it be about right?

Base: All

160 1999 / 11+ 1999 / 1-10 Large-Small
160 % % 177%
Too high (record percentage) 28 20 -8
Too low (record percentage) 5 9 +4
About right 39 41 +2
Don't know 28 30 +2

By roughly what percentage would you like to see the pound fall against the euro?

160 1999 / 11+ 1999 / 1-10 Large-Small
160 % % 177%
Up to 5% 12 15 +3
6-10% 42 40 -2
11-15% 21 13 -8
16% 15 12 -3
Don't know 10 20 +10

By roughly what percentage would you like to see the pound rise against the euro?

160 1999 / 11+ 1999 / 1-10
160 N N
Up to 5% 5 3
6-10% 11 5
11-15% 4 1
Don't know 9 6

Q17 And if Britain were to decide not to join the single European currency early in the next century, do you think that interest rates would be higher, lower, or about the same as they would be if Britain were to participate in the euro?

160 1998 1999 / 11+ 1999 / 1-10 '98/99 Change Large-Small
160 % % % 177% 177%
Higher 52 52 46 0 -6
Lower 15 12 14 -3 +2
About the same 27 27 30 0 +3
Swing 160 160 160 -1.5 160
Don't know 6 9 10 +3 +1

Q18 How likely do you think it is that your organisation will regularly use a single European Currency and coinage in your business by the year 2010?

160 1998 1999 / 11+ 1999 / 1-10 '98/99 Change Large-Small
160 % % % 177% 177%
Very likely 42 30 22 -12 -8
Fairly likely 17 26 27 +9 +1
Fairly unlikely 14 17 19 +3 +2
Very unlikely 18 19 23 +1 +4
Swing 160 160 160 -3.5 160
Don't know 8 8 9 0 +1

Q19 Do you think that the Government will make its decision on whether or not to recommend that the UK joins the euro, mainly on political grounds or mainly on economic grounds?

160 1999 / 11+ 1999 / 1-10 Large-Small
160 % % 177%
Economic grounds 15 16 +1
Political grounds 76 71 -5
Both 8 10 +2
Don't know 1 3 +2

Q20 And do you think that the Government should make its decision on whether or not to recommend that the UK joins the euro, mainly on political grounds or mainly on economic grounds?

160 1999 / 11+ 1999 / 1-10 Large-Small
160 % % 177%
Economic grounds 81 79 -2
Political grounds 6 6 0
Both 13 11 -2
Don't know 1 4 +3

Q21-32 For each of the following, can you tell me how much you trust their judgement on whether or not it would be good for Britain to join the euro ...

160 A great deal A fair amount Not very much Not at all Don't know
160 % % % % %
Q21 British Chamber of Commerce
11+ 10 59 17 7 7
1-10 7 57 18 8 10
Large-Small -3 -2 +1 +1 +3
Q22 Business for Sterling
11+ 6 18 17 15 44
1-10 6 20 16 14 44
Large-Small 0 +2 -1 -1 0
Q23 The CBI
11+ 15 64 12 7 2
1-10 14 55 18 10 3
Large-Small -1 -9 +6 +3 +1
Q24 The Chancellor of the Exchequer
11+ 5 39 30 24 2
1-10 7 37 30 24 2
Large-Small +2 -2 0 0 0
Q25 The European Commission
11+ 2 15 35 46 2
1-10 3 17 28 49 3
Large-Small +1 +2 -7 +3 +1
Q26 The Federation of Small Businesses
11+ 15 48 21 11 5
1-10 19 53 15 8 5
Large-Small +4 +5 -6 -3 0
Q27 The Financial Times
11+ 21 60 12 3 4
1-10 19 61 8 5 7
Large-Small -2 +1 -4 +2 +3
Q28 Institute of Directors
11+ 14 58 15 9 4
1-10 8 49 19 10 14
Large - small -6 -9 +4 +1 +10
Q29 The Leader of the Opposition
11+ 7 23 28 39 3
1-10 5 26 30 36 3
Large -small -2 +3 +2 -3 0
Q30 The BBC "Money Programme"
11+ 9 52 19 12 8
1-10 9 58 13 10 10
Large-Small 0 +6 -6 -2 +2
Q31 The Prime Minister
11+ 3 29 32 34 2
1-10 2 33 28 36 1
Large-Small -1 +4 -4 +2 -1
Q31 Television news
11+ 2 29 40 25 4
1-10 4 37 35 21 3
Large-Small +2 +8 -5 -4 -1

Total Percentages

In the tables below the results for all 1001 respondents on key questions are shown using different weighting approaches. 'Number of businesses' reflects the total number of businesses in the UK, employment factors in the level of employment within each category of business and turnover takes into account UK turnover.

Q3 On balance, do you think that the interests of British business would be best served if Britain stayed in the EU, or if it withdrew?

160 Number of businesses Employment Turnover
160 % % %
Stayed in the EU 67 80 82
Withdrew from the EU 21 13 11
Don't know 12 7 7

Q9 If Britain were to join the single European currency, do you think it would be good for Britain's economy, it would be bad for Britain's economy, or would it make no difference?

160 Number of Businesses Employment Turnover
160 % % %
Good 33 42 44
Bad 42 33 32
Make no difference 15 18 17
Don't know 10 7 7

Q10 And thinking now about your own business, which of the following do you think will be best for your company at the present time - joining the euro as soon as possible, joining the euro after the next general election, or never joining the euro?

160 Number of Businesses Employment Turnover
160 % % %
Joining euro as soon as possible 14 20 21
Joining the euro after the next general election 33 39 41
Never joining the euro 42 30 28
Don't know 11 11 10

Q12 To put it a slightly different way, which one of the following statements best reflects your point of view?

160 Number of Businesses Employment Turnover
160 % % %
Britain should join the euro as soon as possible (i.e. before 2002) 10 13 13
Britain should join the euro between 2002 and 2005 9 11 12
Britain should be in principle committed to joining the euro, but should not decide the timetable 18 25 27
Britain should wait and see how the euro develops before making any decisions, even of 'in principle' commitment 37 35 35
Britain should decide now not to join either in this Parliament or the next (i.e. not before 2007) 6 4 4
Britain should never join the euro 19 11 9
Don't know/not stated 1 1 0

Technical details

The MORI / Financial Times survey was conducted among chairman, managing directors and other main board members of UK businesses. Two surveys were carried out between 29 September and 20 October 1999.

The first was with businesses with over 10 employees -- directly comparable with the 1998 MORI / FT study. 750 interviews were carried out, stratified by business size (i.e. number of employees). Results were then weighted to the profile of businesses with 10+ employees by size and sector. This provides a robust sample with a high degree of statistical reliability.

The second survey was with businesses who employ 10 or fewer staff, weighted by sector to the profile of UK small businesses. This allows comparisons to be made between the views of these smaller businesses and the larger ones interviewed in the first survey.

In addition to presenting the two surveys individually, results were calculated for all UK business -- combining the results of both surveys. This was done in three ways.

The first combines the results from the two surveys and weights them to the profile of all businesses. The effect of this is that the views of a Chief Executive of a multinational corporation are given a considerably lower weighting than those of a small one-man business, as much as reducing the CEO's weighted responses to as little as 2%. This is because there are many more small businesses in the UK and they represent almost nine-tenths of the sample weighted by businesses.

This approach does not take into account that a large corporation may employ more people. A second weighting scheme gives a weight according to the number of employees, a third approach takes into account turnover.

In the overall results the maximum and minimum weights given to any one respondent in our survey are as follows;

160 Min Max
Number of businesses 0.017 5.331
Employees 0.309 3.030
Turnover 0.321 3.297

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