The Ipsos Almanac

Over the past 10 years, the mobile internet has promised much but for many mobile consumers has failed to deliver anything close to fixed (i.e. via PC/laptop) web experience.

Despite months of recession and unemployment, many feel that the worst is over - but remember consumers still insist on a fair deal, writes Fiona Moss

The innovation process has changed dramatically over the last several years and yet the primary forecasting tools available to Marketers are basically the same as those used in the 1970s.

Ipsos focus groups inform Strengthening Local Democracy Consultation, answering tough questions including "do councils have the powers they need to tackle climate change?"

Ben Page spoke at Drugs and Harm: A New Agenda for A New Government? in Windsor, Berkshire. Ben's speeach at the session was entitled "Where do people get their views about drugs and drug use?"

In June 2009, the UK Government published its Digital Britain Report, which lays out the requirements for a country living and working in the digital age. Specifically for radio, this means the migration from analogue to digital broadcasting. In this context, Ipsos MediaCT looked at the…

This report considers local circumstances when calculating performance on perceptions-based indicators, value-for-money and satisfaction with the council. It also includes an updated version of our Area Challenge Index.

There are few brands for which 2009 will be hailed as a classic year and many are now looking at Christmas as a final opportunity to salvage something from the economic wreck of the past 12 months. But it is clear that the majority of retailers and marketers will inevitably feel the effects of the…

As 2009 draws to a close, can we make any conclusions about what the events of the last year mean for business in Britain today?

What future does media branding have in the new world of unlimited choices? The need for fast and accurate research into how consumers are thinking and behaving has never been greater. The economic stakes have never been higher. Companies that fail to change are unlikely to survive. But those who…