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Applying Lessons from CX Text Analytics to Generative AI
Not Doomed to Repeat: learning from the past of Customer Experience text analytics will ensure we obtain the most value from Large Language Models
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Creating a sense of presence: The power of virtual and augmented reality
Exploring the demand for more immersive experiences as we move into a more digital world.
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Fighting Fraud
Ipsos was commissioned by Vocalink to conduct research into people's attitudes, concerns and expectations regarding the usage and sharing of personal financial data to combat fraud.
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It's time for the financial services industry to listen to consumers
By not engaging with a growing, and increasingly savvy online population, financial brands are risking missing out on an important source of insight. In our latest publication, Ipsos examines the impact of social media on the financial services industry.
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The Imperatives for Customer Loyalty
This document presents the findings of research conducted by Ipsos and the Logic Group in January 2009. By taking a Britain-wide snapshot we asked customers what they were doing in the first month of the New Year, and asked them about their take on Loyalty.