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Introducing our new voting intention methodology in Scotland
Ipsos shifts to online random probability KnowledgePanel for Voting Intention polling in Scotland.
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Introducing our new voting intention methodology
Why Ipsos is shifting to online random probability KnowledgePanel for Voting Intention polling.
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One in seven parents are not confident they know what their children are seeing or hearing online
Three in four parents (75%) say they are concerned about what children are seeing, hearing, or doing online.
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Online advertising experiences survey
A recent Ipsos survey, commissioned by the Department for Culture, Media, and Sport (DCMS) provides evidence on the online advertising experiences of internet users aged 18 and over, as well as children, through insights provided by their parents.
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Using Mystery Shopping to proactively measure staff engagement with Consumer Duty
Why Mystery Shopping is a key element of the research toolkit to assess customer interactions and drive improvements.
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From Hashtags to Votes: analysing online engagement during #GE2024
What have we learnt from the way the public have engaged with the election online?
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Exploring voter volatility ahead of the July General Election
The results of a new Ipsos UK KnowledgePanel survey tracked the voting intentions of the same group of over 15,000 British adults between January and June
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Public Services Face Crisis of Confidence as Election Looms
New Ipsos UK study reveals a public deeply dissatisfied with the state of public services in the UK.
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The Ipsos AI Monitor 2024: Changing attitudes and feelings about AI and the future it will bring
Is Artificial Intelligence a friend or a foe? People are unsure whether to be excited or nervous about a future with AI.
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Applying Lessons from CX Text Analytics to Generative AI
Not Doomed to Repeat: learning from the past of Customer Experience text analytics will ensure we obtain the most value from Large Language Models