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Ipsos Research Highlights - 28 May 2021
In this week's Ipsos Research Highlights we explore the concerns of the British, a decline in hedonistic attitudes and who is 'woke' really?
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UK’s culture war divisions exaggerated but real, say public – as shown by views on equal rights, cultural change and class, and online bubbles
The second in a series of comprehensive surveys by Ipsos and the Policy Institute at King’s College London on awareness of and attitudes towards the "culture wars" debate.
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Towards more agile and efficient product testing
Opportunities and limitations for small sample sizes
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All change? Travel behaviour, attitudes and social impact of COVID-19
Ipsos conducted a UK-wide online survey during February and March 2021 on behalf of the Department for Transport as part of the All change? research programme.
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What Worries the World – May 2021
Global coronavirus concern is much reduced from this time last year, but it remains top of our worry list and reaches a record high in India.
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The Key To Your CX Success
In this new Ipsos white paper, author Fiona Moss explores how organisations can determine the right CX KPIs to drive business performance.
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Public split on whether ‘woke’ is compliment or insult, and unsure what ‘culture wars’ means – despite huge surge in media coverage
The first in a series of comprehensive surveys by Ipsos and the Policy Institute at King’s College London on awareness of and attitudes towards the "culture wars" debate.
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Ethnic minority perceptions of Black Lives Matters: one year after George Floyd
NEW qualitative research by Ipsos on our online community platform gives insight into the views of ethnic minorities towards BLM one year after the murder of George Floyd in America.
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Majorities of unvaccinated adults in most of 15 countries would get a vaccine if they could
An Ipsos survey for the WEF also points to a decline in COVID-19 vaccination intent not only in countries where many have already been inoculated.
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British perceptions of racism and inequality: one year after George Floyd
New research by Ipsos gives insight into British attitudes towards racism and inequalities one year after the murder of George Floyd in America.