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Nationwide: Reaping the rewards of demonstrating empathy
Recent research conducted by Ipsos across numerous categories brought to light the importance of Expectations, Context, and Empathy in driving brand choice.
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Double-digit lead for SNP but a majority of the public think Michael Matheson should resign
6 in 10 people in Scotland think Michael Matheson should resign as Cabinet Secretary for Health and Social Care over the issue of his data roaming bill, according to the latest Ipsos Scottish Political Monitor in partnership with STV News.
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People still feeling the pinch, fed up with ‘shrinkflation’ as 2023 wraps up
The latest wave of the Ipsos Global Inflation Monitor finds people across 33 countries will have more money to spend in the next year as red-hot prices cool off slightly in many places; and almost half of the global public are seeing red over products getting smaller but prices staying the same.
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1 in 4 believe global average temperatures are likely to be limited to 1.5°C higher than pre-industrial levels by 2100
One in four UK adults (26%) believe global average temperatures are likely to, or definitely will, be limited to 1.5°C higher than pre-industrial levels by 2100. In contrast, over two in five UK adults (41%) believe it unlikely.
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Monitoring the obesity treatment revolution, in healthcare and beyond
Ipsos has launched three new syndicated studies to monitor and anticipate changes in the rapidly evolving landscape of obesity treatment.
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Mastering complexity: The path towards a cancer-free reality
This is the third and final paper in a series which began eight years ago, focusing on unravelling – and ultimately overcoming – the sheer complexity of cancer, one of humanity’s oldest and most formidable foes.
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Seven in ten people anticipate climate change will have a “severe effect” in their area within the next ten years
And six in ten say their government is not working hard enough to tackle climate change according to an Ipsos Global Advisor poll of 31 countries.
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Do the public praise or blame Rishi Sunak and Jeremy Hunt when it comes to inflation?
Who do the public blame or praise on inflation? A new Ipsos poll explores public attitudes to the economy, inflation and Rishi Sunak’s performance in delivering against his 5 key policy pledges announced earlier this year
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UK Essential Digital Skills 2023
The fourth edition of Essential Digital Skills (EDS) research has launched this November. Ipsos was commissioned by Lloyds Banking Group to research the digital capability of the UK adult population, across a range of skill areas. This research is reported alongside the Consumer Digital Index, which measures the digital and financial lives of the UK population.
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Ipsos iris: Black Friday
The Black Friday Phenomenon: A Retrospective Review and Future Forecast from Ipsos iris