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The issues facing media research
John Carroll, Ipsos MediaCT Senior Director and Chair of the Media Research Group (MRG) on the issues facing media research and why the research industry needs to experiment to achieve change.
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Why brands need a social media reality check
Tara Beard-Knowland of Ipsos ASI writes for Campaign Magazine on the theories about the potentially exponential power of social media - and the reality check needed by brands and advertisers
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Social networks: size isn't everything
Ipsos MediaCT's latest Social Heat index reveals that engagement across social media platforms is not related to audience size and Twitter means more for businesses than Facebook.
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Scots stay wedded to public services being delivered by public bodies
Mark Diffley writes for Guardian's Public Leaders Network that the Scots are more determined than the rest of the UK to keep the private sector out of public services.
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RAJAR Reaches Another Record High
RAJAR today released their Quarter 2 2011 radio listening results and, the good news is - it's more good news for radio.
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Ipsos MediaCT and Zokem launch M3
Ipsos MediaCT and mobile measurement company Zokem team up to provide smartphone and tablet usage data to UK clients through M3.
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Why we connect (part 2)
In this second blog update, Tina Mermiri, from Ipsos MediaCT, looks at who connects to the internet, and why.
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Understanding Global Financial Networks
Conducted on behalf of the City of London, this report examines the complex interplay of factors that affect the mobility and success of international financial services firms and the engagement and commitment of their staff.
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Why we connect
With approximately 80% of all adults in the UK accessing the internet in Q1 2011, several questions are raised regarding not only who connects, but why.