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New research reveals the power of Blue Planet II and how it’s changed attitudes and behaviour
The survey was commissioned by the charity Keep Britain Tidy ahead of this year’s Great British Spring Clean.
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Half of UK adults can’t identify single key risk factor for dementia
Charity Alzheimer’s Research UK releases first wave of national dementia perceptions survey.
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Mixed Mode Surveys: Enhancing quality using online and face-to-face
This paper explores a variety of approaches where offline and online interviewing can work together to maximise response and minimise survey error.
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Ipsos Issues Index January 2019: Worry about Brexit and EU has fallen however remains Britain’s number one worry
The January 2019 Ipsos Issues Index confirms that Brexit remains the biggest issue facing Britain for a majority of the public.
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Keeping it fresh: being on trend in food and drink
This paper will look at how five macro trends – which are shaped by consumers’ views on life and perceptions of the world that surrounds them – can provide inspiration for innovation.
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Worries of harassment amongst young people
Findings from a recent Ipsos survey for Action Aid UK has indicated the scale of harassment encountered by young people aged 14-21 in the UK, Brazil, India and Kenya.
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The Sound of the Next Generation
Our latest research report for Youth Music shows that music is essential in young people’s lives, significantly improving their wellbeing.
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Ipsos Update – February 2019
February’s Ipsos Update presents our latest research on global predictions for 2019, personal data and childhood obesity. We also showcase new white papers on sustainable packaging, ‘lead users’ and China’s affluent consumers.
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The third moment of truth: Why sustainable packaging became a corporate necessity
As environmental attitudes and consumer shopping habits change, packaging offers rewards for brands who demonstrate leadership on sustainability.
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Global predictions: what's in store for 2019?
The latest Ipsos Global Advisor poll was carried out in 31 countries around the world at the end of 2018. It asked over 21,000 online adults aged under 64 their predictions for 2019.