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The Buzz of the 2011 Radio Festival
Radio expert Andy Haylett on the successful 2011 Radio Academy Radio Festival.
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The perils of being a repertoire brand
Repertoire brands have it tough, but they can succeed if they stay mobile and memorable, writes Jonathan Weeks in Brand Republic.
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Home Truths
Research Director, Ben Marshall, looks at the issue of housing and the possible political implications.
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The Entertainer: Youth and Advertising
Tara Beard-Knowland writes in Campaign about young people and how they interact with media, technology, advertising and brands.
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Planning an `independence generation' - can the SNP persuade voters to back an autonomous Scotland?
Mark Diffley analyses the mood among Scottish voters ahead of the SNP party conference in Inverness.
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Children's Well-being in UK, Sweden and Spain:
Status technology and clothing brands play a significant role in creating or reinforcing social divisions amongst children between the `haves' and the `have-nots', according to a new report by Ipsos for UNICEF UK.
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Why brands need a social media reality check
Tara Beard-Knowland of Ipsos ASI writes for Campaign Magazine on the theories about the potentially exponential power of social media - and the reality check needed by brands and advertisers
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The SNP's social media success
The SNP dominated discussion on social media during the Scottish election campaign
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Nextradio gives a glimpse of the future
MediaCT Light Bites: Andy Haylett left the Nextradio conference with a real feeling of positivity and excitement at what the future holds for radio.
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Time for finance to get `back to basics'?
Joe Marshall writes in Money Marketing that difficult market conditions will change how banks approach Believability and Uniqueness - two key measures in predicting success of new products.