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89% of Vietnamese think globalisation is 'good for my country'
Over the past year, there has been a marked return to global brands, but the industry is still seeking the right balance between global and local
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Environmental Sustainability: Who Cares?
A segmented landscape of engagement, challenges and opportunities
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Addressing the Sustainability Say-Do Gap
How brands can lead the way to activate consumer behaviour change in sustainability.
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Ipsos Update - September 2020
Our monthly round-up of research and analysis from Ipsos around the world includes the latest on coronavirus, attitudes towards abortion, cultural response bias, and a focus on life in Russia, the US election and public perceptions in Ireland.
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Ipsos Update - May 2020
This month’s edition of Ipsos Update brings you a round-up of the latest research and analysis from Ipsos teams around the world.
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Unlocking the Opportunities for Crop Science Products in CLMV
Cambodia, Lao PDR, Myanmar, and Vietnam, collectively known as CLMV, account for a third of ASEAN geographical area and experience continuous growth in both GDP and population.
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Identifying Opportunities Within Asean’s Universal Healthcare Programmes
The strong growth potential of emerging economies, such as those within the Association of Southeast Asian Nations (ASEAN), continues to attract attention from global businesses.
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Vietnam’s Meat Market: Mind the Gap!
As the world’s 14th most populated country, Vietnam and its 94 million people are increasing their livestock consumption as they experience higher income and population growth. Despite the relatively stable growing trend of livestock production over the past few years, meat output has not managed to keep up with the current consumption demand.