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Nation Brands Index 2023: Japan takes the lead for the first time in NBI history
For the first time in Anholt-Ipsos Nation Brands Index history, Japan finishes in first place, completing its steady climb from fifth place in 2019. Germany drops down to second after a six-year reign, while Canada remains in third place overall. The United Kingdom and the United States climb the ranks and place fourth and sixth, respectively. Italy drops one rank and places fifth, while France sees the largest rank change within the top ten and falls from fifth to eighth place.
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What Worries the World – July 2023
Inflation has now been the top global concern in our What Worries the World survey for the last 16 months.
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92% of Vietnamese agree ' I would like more control over decisions about my health'
While there is a widespread belief in the power of science to solve major health problems, people still want to retain control
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90% of Vietnamese say the world is changing too fast
Helping people feel stable and valued helps them to deal with uncertainty and inequality
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91% of Vietnamese feel that we are heading for environment disaster unless we change our habits quickly
Climate change has become a visceral reality and people want collaborative leadership
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How research can help understand and close the gap in inequality
In our latest white paper 'More equal than others', we delve into the challenges posed by inequality, highlighting its various dimensions and shedding light on the imperative for proactive efforts to address it head-on.
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Despite inflation, no concessions are made on holidays: three in four Europeans will be traveling this summer
Europ Assistance (“EA”) announced the output of their 22nd edition of the Holiday Barometer. The survey, tracking global travel trends, was conducted by Ipsos among 15,000 people across 15 countries.
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Ipsos Update – April 2023
Sustainability, happiness, democracy… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.