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Ignite Growth with Collective Innovation
Ipsos, one of the world’s leading market research companies, announces today the launch of Collective Innovation, an end-to-end offer designed to help businesses accelerate their innovation development with higher success rates.
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AI-Driven Product Testing powers up Innovation in South Africa
AI allows for accelerated product development cycles.
Human insight remains indispensable.
Vital to ensure market insights are both accurate and culturally attuned. -
Fast-Response DIY Online Survey Platform
Ipsos.Digital is a fully automated self-service research platform, which functions as a Do-It-Yourself (DIY) tool for clients. Create your survey, define the target audience and get automatic results.
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Behavioural Science
Behavioural Science at Ipsos is the use of psychology to help both public sector and brands meet their goals. The theories and methods from psychology work alongside MR techniques to understand and predict behaviour, generating total customer understanding.
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Science Centre
Advances in science and data let us better support clients in a world that is constantly changing. The Ipsos Science Centre is a world class Data Science team at the intersection of statistics and computer science that allows us to leverage existing and new information in innovative ways to improve the insights and actions of decision makers.