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Accessible Online Banking
Discover how brands can deepen customer relationships, drive referrals, and build positive public perception by addressing accessibility gaps in their digital experiences.
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Customer Perspective: An Ipsos Podcast
An Ipsos podcast series exploring best practices in customer experience strategies, mystery shopping and channel performance.
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Why Accessible UX Matters
Read more about the importance of accessibility in user experience (UX) – an area that is moving from ‘nice to have’ to ‘must have’ for brands and organizations.
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Applying Lessons from CX Text Analytics to Generative AI
Learning from the past of Customer Experience text analytics will ensure we obtain the most value from Large Language Model-powered Generative AI tools. Here are 5 key learnings.
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CX Service Design: Creating emotional attachment and driving brand growth
Designing customer experiences that drive business success
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Welcome to the Metaverse
In our latest paper we explore what it is now, what it will become and how you can be a part of it
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Change is Constant: Understanding Users is Key to Staying Relevant
Revisit our recorded webinar to hear the results of our user experience study of online dating apps - a case study for website user design.
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The Business of Social Networking
Our Canadian Inter@ctive Trends Report has been tracking online behaviours of Canadians for over 15 years, and we will continue to monitor and report on this trend in the months and years to come.