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Harnessing the Power of Data
We share perspectives exploring how organizations are evolving to harness the power of data and technology for better insights.
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The Future is Unwritten
Consumer behaviours from the pandemic are going remain in flux for years to come. Our advice: be patient.
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What’s Next: Future Consumption Trends in Canada
Listen in to hear case studies and shifts in food and beverage consumption behaviours that have impacted decision-making processes vs pre-pandemic mindsets.
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It’s Time for a Strategic Reset
Listen in to hear Ipsos research illustrating the fundamental shifts in behaviour and new drivers of choice that marketers need to know in order to realign their strategies.
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Assessing post-pandemic stickiness of product subscriptions
Product subscriptions have gained a new relevance during the pandemic,but will this behaviour stick in a post COVID-19 world?
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First Impressions Matter
Understanding the power of spontaneous reactions to develop stronger innovations
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Four things marketers need to know as we navigate 2021
Discover research-driven consumer trends that will become the keys to brand success in 2021.
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The Path Forward: Understanding Emerging Consumer Behaviours
Revisit our broadcast to hear more about the consumer behaviours that are likely to ‘stick’ as we emerge from isolation.
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The Path Forward: Innovation During the Crisis
Revisit our broadcast to hear more about why investing into your innovation pipeline now is more important than ever.