Search
-
Ipsos Update – March 2024
Populism, UX, Love… Ipsos Update explores the latest research & thinking on key topics from Ipsos teams around the world.
-
Applying Lessons from CX Text Analytics to Generative AI
Learning from the past of Customer Experience text analytics will ensure we obtain the most value from Large Language Model-powered Generative AI tools. Here are 5 key learnings.
-
Why respondent centric research drives quality insights
To ensure optimal data quality, insights and recommendations, it is critical for clients and research agencies to respect the needs of research participants.
-
Ipsos Update – August 2023
Climate change, inequality, artificial intelligence… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
-
Creative Excellence helps advertisers to bring back the magic
Creative Excellence helps advertisers to bring back the magic by using research to inspire and empower creativity
-
Social media users’ 2023 resolutions: health and finances first
New insights unveiled by Synthesio’s online conversations analysis related to New Year’s Resolutions finds that social media users say they’re focused on health, financial wellbeing, as well as new purchases in 2023.
-
Ipsos Update – January 2023
Inclusivity, climate change, broken-system sentiment… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos around the world.
-
CX Service Design: Creating emotional attachment and driving brand growth
Designing customer experiences that drive business success
-
Holiday Shopping 2022: Mixed feelings as consumers are anxious but eager to celebrate
New Ipsos research conducted by Ipsos.digital and Synthesio looks at this year’s holiday shopping trends, spending habits, and gift wish lists.