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When Social Met Surveys: A Conversation with Twitter’s Joe Rice
Join our upcoming webinar with Twitter’s Joe Rice to learn why brands need to bring together “solicited” and “unsolicited” insights to get a comprehensive picture of consumers. In the session hosted by Synthesio CMO Allen Bonde.
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Data Dive: How people feel about climate change and what to do about it
In five infographics, we break down what Ipsos’ global polling reveals about citizens’ views on the ‘climate emergency’, who is responsible and actions to take now.
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Half (47%) of Canadians are More Likely to Make a Debit Purchase if the Transaction Were Waived From Monthly Transaction Limit
Two in three Canadians aged 18-34 are more likely to make a debit purchase if the transaction fee were waived.
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What Gen Z and Their Friends Are Saying About Fashion - Insights From Social Data
From converging/emerging channels, COVID and supply chain disruption, to the rising impact of social media platforms, it’s never been more important to keep up with evolving consumer perceptions and demands.
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MISFITS: How creativity in advertising sparks brand growth
Creativity is often celebrated as the fuel of effective advertising, but it has a problem.
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A new era in multiple sclerosis
Referencing Ipsos’ syndicated MS Therapy Monitor data, we explore the impact of the anti-CD20s since their availability – specifically, where they are being used, how they are being used, and neurologists’ perceptions of them.
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Ipsos Update – August 2022
With recent record-high temperatures in Europe in mind, Ben Page introduces this month’s edition with reflections on whether the more urgent threat of inflation threatens to overshadow the global public’s concern about climate change.
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Doctors and scientists are seen as the world’s most trustworthy professions
The 2022 Ipsos Global Trustworthiness Index reveals that doctors and scientists are considered the world’s most trustworthy professions. The Index has tracked trust in many professions since 2018.
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Four in ten across 28 countries expect their disposable income to fall over the next year
New polling by Ipsos across 28 countries finds that in many markets the public expect recent cost of living pressures to continue.
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In Wake of Roe v Wade, Canadians Becoming Firmer in Their Conviction for a Women’s Right to Choose
Majority (56%, Up 13 Points since 2010) Support Access to Abortion Whenever a Woman Decides She Wants One; Only One in Four (25%) Want Issue Re-Opened in Canada