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Ipsos acquires Infotools and further upscales digital capabilities to fuel growth
Ipsos announced today that it has entered into an agreement for the acquisition of Infotools, a top-rated software and digital services provider specializing in harmonizing, analyzing, visualizing and sharing market research data.
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Appointment of Lorenzo Larini as Chief Executive Officer, Ipsos in North America
Today, Ipsos announced the appointment of Lorenzo Larini as Chief Executive Officer for Ipsos in North America, succeeding Pierre Le Manh who decided to follow other professional opportunities
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Canadians Now Near-Unanimous Against Racism, Yet Two-Thirds (65%) of Non-White Canadians Say They Have Experienced Racism
Six in Ten (58%) Agree Institutions Such as Government and Schools Tolerate Racism, With No Difference in Attitudes Between White and Non-White Canadians
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One in Five (17%) Voters Say Protests at Liberal Campaign Events Will Affect Their Vote. Protests Most Galvanizing for Those Already Intending to Vote Liberal
Opposition to Pandemic Election Continues to Grow (68% +12 pts)
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Pharma utilization and cost management for self-funded employers
Listen in to hear healthcare research insights to drive pricing and market access strategies for the pharma sector.
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Ipsos Update – September 2021
This month we feature new research on women in advertising, wellbeing in India, alongside updates on world opinion on globalisation, economic recovery, exercise and sports, and more.
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Women in Advertising
Our latest paper looks at how brands will benefit when positive and modern female gender representation is evident in the advertising.
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What’s Next: Future Consumption Trends in Canada
Listen in to hear case studies and shifts in food and beverage consumption behaviours that have impacted decision-making processes vs pre-pandemic mindsets.
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The future of offline fieldwork: iField
Ipsos’ best-in-class offline fieldwork management system is designed to ensure consistent, quality market research data.
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Ipsos’ mystery shopping practice honoured for third time
Ipsos is one of the winners of the 2021 MSPA Americas Shoppers’ Choice Awards