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Ipsos Update - December 2019
Welcome to December’s edition of Ipsos Update – our round-up of the latest research and thinking from Ipsos teams around the world. This month’s featured topics include the future of mobility, global infrastructure and threats facing the world today.
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Social Media Levels Playing Field For Canadian Small Businesses
How digital tools support women, young Canadians and new Canadians along their entrepreneurial journeys
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The difference between men and women: How we view gender equality
Men are twice as likely as women to say gender equality has been achieved in their country.
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New Poll Reveals a Major Disconnect Between Public Perception and Reality for Canada’s Children And Strong Support for Investing in Kids
Seven in Ten (71%) Canadians Believe Canada Ranks in the Top 10 on Children's Well-Being Compared to Other Countries; In reality Canada Ranks 25th
Once Informed of Canada’s Rank, Nine in Ten (91%) Believe Improving Children’s Well-Being Should be a High Priority -
One Week from E-Day, Canadians Say They’re Hearing More Negativity About Candidates and Leaders than Policy Options and Campaign Promises
SNC-Lavalin Affair, Leaders’ Debates, Scheer’s Abortion Stance Have Most Impact on Vote Choice
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Down to the Wire: Outcome Remains Uncertain as Campaign Enters Home Stretch
Key Battlegrounds of Ontario, Quebec Still Up for Grabs
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Slim Majority (52%) of Canadians Believe Recession is Coming Within a Year
While Most Canadians (77%) Agree that Balancing Federal Budget is Important, they’re Split on Whether Balancing the Budget (31%), Tax Cuts (36%) or Increasing Spending (33%) Is the Top Priority
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Four Weeks In, Climate Change is Fastest-Moving (29%, +4), but Health Care (35%) Still Top Issue to Make a Difference at the Ballot Box
Economic Issues Matter to Many: Tories Seen as Best Party to Deal with Economy (40%, -3) and Taxes (34%, -7), Grits lead on Health Care (32%, -1)
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The Inconvenient Truth: Being Around People with Schizophrenia Makes Many Feel Uncomfortable
Majorities Wouldn’t Date (61%) or Know How to Act Around Someone with Schizophrenia (55%)
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Significant Gender Gap in Voting Intentions Among Younger Canadians; Boomers Vote as Block, Regardless of Gender
Young Women Much More Likely than Young Men to vote NDP; Young Men Much More Likely to Vote Conservative than Young Women