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Insight & Advisory Services
In-depth understanding of consumer generated data thanks to artificial intelligence coupled with decades of research rigor.
Market Launch
How to improve vehicles after launch and to optimise the next generation of models. What drives new vehicle acceptance and rejection?
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Most Canadians (68%) Know Winnie the Pooh was a Real Bear, Only One Fifth (19%) are Familiar with Canada’s National Horse
Two-thirds (67%) of Canadians stumped by thirty-question quiz testing their knowledge on quirky Canadian facts
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Canadians Say Country’s Human Rights Record (39%) More Important than Potential Economic Benefit to Canada (34%) When Dealing with Foreign Countries
But Canadians Believe that our Leaders Place Economic Benefits Above Other Considerations in Foreign Relations
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Majority in BC Support Trans Mountain Pipeline Expansion Project
Project support (60%) is double opposition (29%)
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As Summer Pre-Campaign Looms, Liberals Continue to Trail the Conservatives
Only 32% of Canadians want Trudeau Government Re-Elected
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Fatherhood can be a stressful and isolating experience – but maintaining close friendships can help
Ipsos was commissioned by Movember to undertake research with men in Canada, the UK, USA and Australia to investigate their social connections, with a specific emphasis on fatherhood and the impact of becoming a father.
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Canadians Want Health Care to be the Focus for Political Parties in the Lead Up to the Election This Fall
Enough Health Care Providers (44%), Universal Pharmacare Program (35%) and Access to Mental Health Services (33%) Seen as Most Important Health Issues
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Eight in Ten Canadians (82%) Say Keeping Up-to-Date on Vaccines is Important, but 27% Say It’s Not a Priority
Half of Parents (52%) Prioritize their Children’s Immunization Over Their Own
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British Columbians Frustrated by Lack of Housing Options
Three-Quarters (74%) Agree Lack of Options Keeping Prices/Rents High