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Ipsos Reid and Reader's Digest Release Annual Trusted Brand(TM) Survey
Canadians Continue to Remain Loyal to Brands They Trust Most
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Rallying Harper Tories (35%) Break Stalemate and Shoot to Early 2015 Lead Over Liberals (31%) and NDP (24%)
Trudeau Grits Falter as Ontario, Quebec Show a Turn Towards Tories
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One in Three (32%) Canadians Will Have Healthy Living New Year's Resolutions for 2015
Biggest Challenges to Healthy Lifestyle are Managing Cravings, Staying on Track During Special Occasion and Staying Motivated
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Three in Ten (28%) Canadians Can't Confirm Canada's Confederation Year
Most Plan on Attending a Canada 150 Event as Many See it as One of Canada's Defining Moments
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Canadians Say 2014 was a Slight Improvement over 2013, Optimistic Things Will Be Better in 2015
Saskatchewan/Manitoba Most Likely to Say 2014 was a Good Year, Atlantic Canadians Most Optimistic for 2015, Quebec Worst on Both Accounts
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Three Quarters (73%) of Canadians Support Use of Canadian Ground Troops in the War Against ISIS to Stop it From Gaining Own State
Canadians Believe ISIS Greatest Threat to World Security, ahead of
Homegrown Terrorism, Al Qaeda and Nation States